Digital Advertising Specialist Overview

Required Education and Training To Become a Digital Advertising Specialist

Best Schools to become a Digital Advertising Specialist in U.S. 2024

Northwestern University

Evanston, IL

In-State Tuition:$62,391
Out-of-State Tuition:$62,391
Admission Rate:7%
Graduation Rate:97%
Total Enrollment:23,161

Michigan State University

East Lansing, MI

In-State Tuition:$16,437
Out-of-State Tuition:$42,427
Admission Rate:88%
Graduation Rate:82%
Total Enrollment:50,023

New York University

New York, NY

In-State Tuition:$55,384
Out-of-State Tuition:$55,384
Admission Rate:12%
Graduation Rate:87%
Total Enrollment:59,144

Arizona State University Digital Immersion

Scottsdale, AZ

In-State Tuition:$10,978
Out-of-State Tuition:$13,248
Admission Rate:64%
Graduation Rate:52%
Total Enrollment:62,551

Savannah College of Art and Design

Savannah, GA

In-State Tuition:$39,105
Out-of-State Tuition:$39,105
Admission Rate:82%
Graduation Rate:73%
Total Enrollment:16,414

The University of Texas at Austin

Austin, TX

In-State Tuition:$11,698
Out-of-State Tuition:$41,070
Admission Rate:31%
Graduation Rate:88%
Total Enrollment:52,384
Digital Advertising Specialist Job Description:
  • Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.

Required Skills and Competencies To Become a Digital Advertising Specialist

Job Duties for Digital Advertising Specialists

  • Maintain assigned account bases while developing new accounts.

  • Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.

  • Provide clients with estimates of the costs of advertising products or services.

Technologies and Skills Used by Digital Advertising Specialists

Desktop publishing software

  • Adobe InDesign
  • Microsoft Publisher

Electronic mail software

  • Email software
  • Microsoft Outlook

Presentation software

  • Microsoft PowerPoint

Basic Skills

  • Listening to others, not interrupting, and asking good questions
  • Talking to others

Problem Solving

  • Noticing a problem and figuring out the best way to solve it

Social

  • Looking for ways to help people
  • Talking people into changing their minds or their behavior

Current Job Market and Opportunites for a Digital Advertising Specialist

Additional Resources To Help You Become a Digital Advertising Specialist

FAQs About Becoming a Digital Advertising Specialist